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There’s a kind of magic born in the red clay and the black soil of the American South. It was whispered on back porches and worked in the shadows of the woods by people who knew what it meant to need power when the world gave them none. This is Hoodoo—also called rootwork, conjure, or "working the roots." It is a living tradition, carried across the water by enslaved Africans and stitched together with Native American plant medicine and the old-world charms of the back country.
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